Info
“Local Products by TSUTAYA BOOKS” is a project that develops “book-themed souvenirs” together with companies and craftsmen with traditional technologies in areas with TSUTAYA BOOKS (such as Tokyo, Saga, and Miyagi) in an effort to aid in regional revitalization. By having a book-themed souvenir and research book together as a set, it is a new type of souvenir that tells the story of craftsmanship behind it.
「蔦屋書店のお土産」は、蔦屋書店が出店する地域（東京、佐賀、宮城）で、伝統的な技術をもった会社や職人と一緒に「本をテーマにしたお土産」を開発し、地域の活性化に取り組むプロジェクトです。「本をテーマにしたお土産」と「リサーチブック」がセットになっていることで、ものづくりの背景にあるものがたりを見出す新しいお土産です。
Description of Project:
TSUTAYA BOOKS Local Product
Client:
CCC Co.,Ltd.
Year:
2017
Category:
Creative Direction , Product Design, Package Design
Web:
https://store.tsite.jp/local-products/en/
photo by Gottingham